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Advertising is all around us it is an unavoidable part of everyone’s life. Some people say advertising is a positive part of our lives while others say it is negative. Discuss both the views and give your opinion. Give reasons for your answer and include any relevant examples from your own knowledge or experience. You must write at least 250 words.
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Advertising is the positive part of our lives as it is an integral and a vital aspect of business sector. Advertisements are the means of mass communication about the latest products and services available. Advertisements promote and enhance business and thereby economy of the nation.

However some advertisements of sleek undergarments of ladies are made highly sexy in appearance. Those advertisements are displayed in the form of huge hoardings by side of roads and on freeways. Those divert attention of drivers and result into road mishaps. Secondly those advertisements while aired on television are seen by children and those have negative and undesirable impact on the tender minds.

Some advertisements of Alcoholic beverages, Cigarette, Cigars and Tobacco products (popularly known as GUTKHA in India) are the most detrimental. By seeing these, viewers regardless of their age are tempted to use them and they finally fall into the trap of addiction and ruin their health.

Many advertisements of soft drinks like Coke, Pepsi etc are aired on TV with great exaggeration. Showing the consumer burning his clothes in flames and jumping from a tall building top and yet safely landing on the ground without even getting a bruise. This is absolutely unnatural and trick photography. This had bad effect on the minds of younger generation. In many cases, boys in the process of imitating the said advertisement set their clothes on fire and jumped down to the ground and all of them died. This is most pathetic.

In conclusion while advertising is an essential tool for enhancement of businesses, care must be exercised not to generate misleading advertisements or very sexy advertisements that can
Prove injurious.

(288 Words)

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